Blog Outsourcing…

Does blog outsourcing really work?

Lets find out together! I am already convinced that it works, but we are going to prove it.

Here is the process,

  • Pick a company
  • Research the company
  • Research the competition
  • Establish 4-5 keywords to focus on
  • Plan out a strategic blog attack
  • Start blogging
  • Track results

We picked a company called Autosked, automotive service department scheduling software is the product they have developed and now sell.

On July 15 we started their blogging campaign with,

Auto Dealerships look out!

Our keyword focus was the company name, we wanted to be listed in the top ten Google listings for any search with Autosked. We checked our status today the July 23 and here is what we have found…

july-23-autosked-page1

We are result 7 and 8 of page one in Google for Autosked. Less then 10 days and our blog posting has already made its way to the top 10 results in Google. WOW!

The Key to making it work..

How did this happen through a blog that is not dedicated to any industry or business specifically? Simple one of the major benefits to a blog is the simple fact that every blog post (if your blog is set up right) has its own URL. So each post is treated like an individual web page. Google is interested in whats on the page, is it relevant to the keywords you just entered into the search bar?

The new keyword focus and our plan!

Keywords to target,

  • Scheduling Software
  • Auto dealerships
  • Service departments
  • Service Directors

We are going to target all of these keywords in our post, but for this research we are focusing on ‘scheduling software‘. We want our post about Autosked to be in the top 10 Google results. Our goal is to make it happen in ten days!! We will be checking the other keywords as well, to see when we show up in the results for those.

How will we do it, well we blog, but we blog effectively and correctly. If we revealed all of our secrets, there would be no need for our company. As the days go by we will keep you informed and provide some tips and tricks to make your blogging efforts more effective.


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